Cult of Individuality

A Dope Clothing and Bike Collab

In 2018, the clothing brand Cult of Individuality reached out about doing a collab to combine bike life with their clothes. They wanted to make sick high end t-shirts, a hat, jeans, a jersey, a hoodie, and track pants. We created a couple “Cult Flyer” Big Flyers for their marketing, too.

This is a look at the Cult of Individuality "Cult Flyer" Big Flyer design file.

Cult of Individuality did some amazing marketing with these items. They even had Dblocks and some others riders at appear at a tradeshow where they shot some cool photos while garnering even more hype for the brand.

Dblocks on the Cult of Individuality "Cult Flyer".

Check that sick number plate!

The Cult of Individuality x SE Bikes logo was so sick!

The "Cult Flyer" Big Flyer.

Dblocks really made a splash with this collab.

Cult of Individuality's Ron Poisson with the collab pants.

Dblocks was flexin' on this collab!

Team Riders were Stoked!

The SE team riders who scored the Cult of Individuality items were so stoked. Look how tiny Oneway Ry was back then!

Oneway Ry was living large in this drip!

We even hooked up OG legend Mike Buff with a Cult of Individuality x SE shirt.