Dogtown is one of the OG and most hardcore skate brands of all time, and we were incredibly stoked to connect with Dogtown's owner Jim "Red Dog" Muir to create the Dogtown x SE collab in 2019.
The Design Process
The Dogtown style is instantly recognizable, and it was perfect to meld with a Big Ripper. Check out some of the early designs we did on the way to get to the final product. The bike box we designed is a skate and BMX work of art!
The Dogtown x SE bike box was amazing!
One of the early design ideas.
It's fun to see the steps the design went through.
Notice the Dogtown and Suicidal Tendencies connection in the padset?
Skate x BMX
Jim at Dogtown was heavily involved in this project, and Dogtown created two SE x Dogtown skateboard decks as part of the release. If you have the Dogtown Big Ripper and one (or both) of the decks, you are winning!